Advertising policies
Sponsorships must respect the reader.
Installer Report does not sell disguised advertorial. Paid placements are labeled clearly, and we avoid anything that makes operators feel tricked.
Clear labeling
Sponsored placements are labeled. We do not allow “stealth” sponsorships or deceptive formatting.
Claims & proof
If you make performance claims, we may request evidence. We can help translate proof into operator language—without inflation.
Fit-first targeting
We bias toward products that improve shop outcomes: throughput, quality, safety, margin, or customer experience.
What we don’t accept
Scams, misleading financing, fake scarcity, counterfeit goods, unethical labor sourcing, or anything that harms the trade.